“Corporate culture! What is that?” There are many people who ask this question in spite of working several years in the corporate world. In spite of being crucially important, this motion is many a times left in ignorance and indifference. If you close your eyes doesn’t mean everyone else doesn’t see you. What I mean to state is, unawareness does not make corporate culture less important, and thus every corporate member must be aware of the concept of corporate culture and ways to make it healthier. Initiating the discussion, first let us understand what corporate culture is and go to its depth. The part of business involving employee attitudes, standards, policies and procedures, rites and rituals can be assumed as corporate culture. Although it is connected to the surrounding environment yet it has some unique traits as well. It can be negative, positive or even neutral. In most cases it is dynamic and changes with time but it can also be static sometimes. In a nutshell c