The world is progressing at an outstanding pace. Bringing about packets of ideas with every blink of an eye, the business world is churning with rapid motions of newer perspectives. Interestingly, in the past few decades, business sector of Bangladesh has been rising at an impressive rate. Till the last decade, various Bangladeshi companies followed the age old axiom:”better, faster, cheaper”. But things started to happen rapidly in the past few years. Business innovations that could produce a faster sum of products started to thrive. Companies like Citicell, , Pran, ACI, Beximco etc. left no stones unturned to obtain maximum quantity of products. Also came new ideas. Initiating from new styles to technological breakthrough, search for the ultimate business formula started and continued. Observing the success, the competitors caught up and adapted these method soon enough. Unfortunately, the criteria of core differentiation between them reached a minimum. Gradually the entrepr...